On the Grand Narrative of Media and Mass Communication Research

Wednesday 20 May, 3.00pm – 4.30pm

MECO Seminar Room, S226, John Woolley Building A20, University of Sydney

RSVP via Eventbrite

In May 2020 the new, updated 7th edition of the seminal handbook McQuail’s Media and Mass Communication Theory will be published. The new edition of Denis McQuail’s (1935-2017) book opens up a debate on integrating, diversifying and globalizing the field of media studies and (mass) communication research.

For this 7th edition, Denis McQuail worked with Mark Deuze until his passing on the outline and structure of the book, after which Mark proceeded with carefully editing, updating and extending the text.

New to this edition:

  • A focus on reconceptualizing ‘mass’ media and communication and media theory in an age of big data, algorithmic culture, AI, platformization, streaming services, and mass self-communication.
  • Further discussion of the ethics of media and mass communication research.
  • Inclusion of a diverse and global range of voices, histories and examples from across the field, fully integrating social scientific and humanities-based perspectives and approaches.
  • More detailed attention to the way media industries work and what it is like to produce media professionally.
  • New and revised material, including a new chapter “A Canon of Media Effects”, helping the reader to rethink and reframe the whole idea of media effects and influence.

Mark Deuze is a Professor at the University of Amsterdam. From 2004 to 2013 he worked at Indiana University’s Department of Telecommunications in Bloomington, United States. Publications of his work include over ninety papers in academic journals and books. Deuze’s work has been translated in Chinese, Czech, German, Portuguese, Greek, and Hungarian. He holds a honorary appointment as a Visiting Professor at the University of Technology Sydney (2019-2023), has received a Donald W. Reynolds Fellowship from the Missouri School of Journalism (2015), a visiting Research Fellowship at the Center for International Communications Research of Leeds University (2007), and a Fulbright Fellowship at the University of Southern California in Los Angeles (2003). Weblog: deuze.blogspot.com. E-mail: mdeuze@uva.nl. Mark is also the bass player and singer of Skinflower (new recordings out in April 2020).